News

MIZANI, the professional authority for all curl textures, announced they will expand their U.S. retail reach by partnering with the largest multi-cultural and professional salon/barber distributor, Jinny Corporation.

Michelle Pascal/Lara Casse
Bratskeir & Company
212.679.2233
mpascal@bratskeir.com
lcasse@bratskeir.com

For Immediate Release

MIZANI JOINS FORCES WITH JINNY CORPORATION TO EXPAND NATIONWIDE DISTRIBUTION

(July 11, 2013) NEW YORK– MIZANI, the professional authority for all curl textures, announced they will expand their U.S. retail reach by partnering with the largest multi-cultural and professional salon/barber distributor, Jinny Corporation. Distribution of MIZANI haircare and styling products is planned to hit 1,000 doors in major markets within the third quarter and fourth quarter of 2013 and will reach over 2,500 doors by 2014.

“We are thrilled to announce MIZANI’s partnership with Jinny Corporation,” said Pat Parenty, President of L’Oréal USA Professional Products Division. “As a major industry player with a long-standing commitment to customer service, Jinny provides an exciting new point of access for MIZANI to reach the professional beauty supply community and consumers.”

MIZANI’s partnership with Jinny Corporation will significantly increase consumer touchpoints in domestic markets, and provide greater purchase access for both professionals and consumers. In addition, MIZANI is continuing to expand through professional salons and hairstylists.

Eddie Jhin, President of Jinny Corporation, noted: “We believe that MIZANI products are a natural fit for Jinny’s OTC clientele: professional beauty supply stores that care about high quality, high performing multi-cultural haircare and styling products. I am honored to be the exclusive distributor of the MIZANI brand and we will do our best to bring out the best for all parties.”

Founded in 1981 by Tae Hoon Jhin; Jinny Corporation has an illustrious history in the industry servicing with over 6,000 beauty supply stores with its seven distribution centers totaling 1.28 million square feet of warehouses located across the U.S. in major cities, including: Atlanta, Chicago, Dallas, Houston, Los Angeles, Miami and Oakland; and a new Maryland location is set to open middle of August 2013. More locations to come in 2014….

Jinny Corporation is the MIZANI authorized exclusive distributor to the OTC market.

ABOUT MIZANI

MIZANI, the professional authority for all curl textures, is a premium collection of hair care, specialized treatments and conditioning styling products. Voted favorite Multi-Cultural Company for five consecutive years at the Stylist Choice Awards, MIZANI is recognized by industry professionals as the salon-exclusive experts in caring for excessively curly and sensitized hair. The central concept behind MIZANI is rooted in its name, which means, “balance” in Swahili. All of the products are formulated to work gently to balance the levels of moisture and protein to the hair ensuring that it is healthy looking and beautiful. Developed in 1991, MIZANI is a professional products division of L’Oréal USA available to licensed stylists through authorized distribution only. For more information visit www.MIZANI-usa.com. Twitter: @mizaniUSA / Facebook: MIZANI

ShopTalk International Magazine interviews Jinny President Eddie Jhin for there July issue. Jinny Corporation’s impressive warehouse portfolio is testimony to the company’s burgeoning success. By Pat Petker

As of April 2010, JBS Hair Company will be giving their top customers “free” 4-foot wall unit.

This wall unit is handcrafted in South Korea and the craftsmanship is outstanding. The unit weighs 180 pounds and is equipped with lights to be able be see the logo and also the hanging hair. The slot wall finish is made of shiny plastic material along with aluminum inside all the grooves to make it much stronger and prettier.

JBS Hair Company will not only give these units for free to its customers but also they will ship and install them their customers as well. This is what you call TOP CUSTOMER SERVICE!!!

Eddie Jhin mentions about this new program, “Now a days, due to high demand in fashion custom jewelry business inside of our OTC stores, our customers has evolved their store furniture concepts to their whole store including the gondolas and wall units as well.” “I am a supporter of this new concept design for our OTC stores because this type of investment will pay the store owners back many times over plus the shoppers will appreciate the difference in appearance compared to a regular neighborhood OTC store.”

Charles Sim, Director of JBS Hair Company, states, “We at JBS Hair Company, try to come up with ideas to be different than other hair importers and we thought that by giving these beautiful wall units to our customers for free, this would serve three things for the company. One, our customers will appreciate the unit very much, second, we are being progressive and bringing new concepts to our OTC stores and lastly being little different than our competitors.”

Charles Sim also mentions, “we have three major goals, First, Making sure that our customers makes 100 percent profit from everything we sell to them, Second, Limiting our customer basis and not ship to anyone and everyone; Lastly, Increasing our quality from China by investing more money on each hair coming to America yet not increases our prices to our customers.”

“Right now, our JBS Hair Company cannot compare nor come close to the big importers in places like New York and LA, but this is what makes this industry interesting and fun for me. Also the more time we put into China, I can see our business increase afterwards. Now with the new management in JBS Hair Company, our JBS Hair Company should rise to the top three by 2014 for sure!!!”

Eddie Jhin

2010 년 4월부터 저희 JBS HAIR에서는 VIP고객분들께 ‘4-FOOT WALL UNIT’을 제공해 드리고 있습니다. 한국의 뛰어난 전문가에 직접 주문 제작을 통해 만들어진 이 디스플레이는 한정된 공간에 더 많은 제품을 걸 수 있도록 3단 알루미늄 RACK이 포함되어 있으며 해당 제품과 LOGO를 고급스런 조명으로 비춰줌으로서 제품은 물론 스토어의 전체 분위기까지 고급스럽게 합니다.

항상 “최고의 고객 서비스!!!”를 MOTTO로 저희 JBS HAIR는 이 디스플레이를 무료로 제공할 뿐만 아니라 설치와 마무리까지 해드리면서 세심한 신경을 쓰고 있습니다.

이 프로그램은 스토어 내부의 조그만 인테리어까지 CUSTOM JEWELRY SECTION과 잘 조화되고 고급스럽게 표현하고 싶으신 고객분들의 눈높이를 맞추기위한 저희의 노력입니다. 이렇게 고객분들께 보답을 해 드리는것이 저희 고객분들의 스토어가 주위의 스토어들에 비해 경쟁력을 갖게 되는 길이며 고객분들의 스토어를 찾는 손님들도 색다른 분위기의 스토어를 계속해서 찾을것입니다.

저 희 JBS Hair 는 타 Hair Company들과 차별화를 위해 “Wall Unit” 을 무상으로 제공하는등의 정책을 펼치고 있으며, 그외에도 저희손님들께서 다른 가게들과 경쟁을 하는데 도움을 드리고자 많은 노력을 하고 있습니다.
첫째, 손님들께서 취급하시는 저희제품에 100% 마진을 보실수 있도록 해 드립니다. 둘째, 저희제품으로 인한 과다 경쟁을 방지하기 위해 기존 에 거래를 하시던 손님을 우대해 드리며 모든 손님에게 저희 제품을 공급하지 않습니다. 셋째, 가격을 인상하지 않으면서도 제품의 질을 향상시키기 위해 더 많은 투자를 하고 있습니다.

현재 저희 JBS HAIR는 업계최고는 아닙니다. 하지만 이점이 저희 가슴을 더 뛰게 하는 부분입니다. 더불어 생산업체에 더 많은 투자를 통해, 앞으로 더 많이 발전해 나갈 것입니다. 저희 JBS HAIR 는 모든 임직원들이 합심하여 2014년까지는 업계 3위안에 들수 있도록 하겠습니다.

Jinny will be opening to its West Coast customers, a branch in Vernon, CA.

The warehouse is relatively small in comparison to its other Jinny buildings elsewhere in the country. With its futuristic mezzanine, the free standing building is a 64,000 square feet with ample parking spaces, seven loading docks and high ceilings.

Eddie Jhin states, “Our Los Angeles building will service our OTC customers in the West Coast Region with much better and faster service in every which way.” “It was very difficult to be able to understand and service our West Coast customers from Dallas, Texas”, he said, and “I am a firm believer that in order to service your customers and to be able to better serve them, you must live and breathe the same air as they do”.

Jinny staff members landed in Los Angeles on March 12th and within less than 60 days, they will have opened our operation fully. Eddie Jhin adds, “Our staff members are the very best in what we do when it comes to opening a new warehouse. We have an awesome system in which we get employees from all parts of the company to do separate jobs, which in whole, complete the mission of opening a new warehouse.”

Jinny has a system in which they are very detail orientated and have the data on everything from the last warehouse opening to the very first one so they share these notes in order to preplan their actions so all the hard work can be completed much faster and easier.

Eddie Jhin mentions, “ I am really looking forward to our LA operation, the OTC store owners in the West Coast region are very progressive thinkers and they want to learn in “how to grow” their business through any means. We will guide our Jinny company to do just that for them.”

The main goal for this new LA branch is one thing only, to GROW the BEAUTY MARKET for all the beauty related businesses!!!

In order to predict someone’s future, you must analysis that person’s or company’s past. Jinny’s past speak for itself.

May 16, 2010, First Trade Show of Jinny Los Angeles at Los Angeles Convention Center and Dinner event at Wilshire Plaza Hotel at 7:00 pm.

Thank you for coming to the Jinny Los Angeles trade show and to this dinner event. My name is Eddie Jhin. I will try to make this speech short and sweet but it might be little long so please bear with me.

Finally, we have made it here to this West Coast market and I am very fortunate that our business has expanded over the years and we have been growing every year since my father opened his first warehouse in Belmont, Chicago in 1981. The amazing thing is that our company has been growing for the last 28 straight years without falling short a single year!

Our success is largely due to our vendors, the thousands of customers who have supported us in the past and our current Jinny staff members that have done so much for this company! They have worked so hard once again in L.A. and I am very proud to be their top manager.

I am fully aware that this new market will bring challenges and many new barriers that we must overcome. We will do our best in our ability to make things run the best way possible but it will take time!

One thing that I realize more and more that I have written in my OTC Magazine as well is that I view my vendors and manufacturers as my key source for success. I am sure you have heard this speech from your customers a thousand times but I realize this now more than ever before and I really mean this.

Our goal and mission for Jinny Beauty Supply is to build the best logistical warehouses located all over the country nine of them to be exact in order to deliver to any single store or distribution center in the country the very next day with a full inventory selection and no out of stocks. We currently have five warehouses and we have four more to go for the future. At the end of the day, we simply want to be the best delivery specialist who brings any product from point A to point B the most efficient way possible.

I only have one simple request from my vendors and it’s to build a good communication line between one another! I want us you, me and my people to work together to be able to compromise on issues and matters that are important for our companies and for the industry.

If I can give my simple advice to our vendors in this industry, remember that it’s not such a bad thing to view things outside our normal business scenario! We need to think outside this box that we have all somewhat trapped ourselves in. So I say to you my fellow vendors, reps and brokers, Don’t be afraid!

We view ourselves to be a different breed of an animal compared to any one now and in the past. You shall witness yourself that the more we do with you, you become that much more important to our company and we will value your business much more than you will. No one is in control of you or this industry except yourself and your own destiny.

Jinny’s desire in the future is to build our industry to be bigger than what it is today.

So this year 2010, the near future and years down the road, I promise you, we will work much harder and faster than ever before in making this desire come true.

Thank you once again,

Eddie Jhin
Jinny United  Top Manager

On August 2 at noon PST, Jinny Corp. gave a special gift to one very lucky customer.

As the final piece of the Jinny Los Angeles branch grand opening, Mr. Chang Bum Seo, vice president of the Atlanta branch, conducted the highly anticipated raffle drawing for a brand new Mercedes-Benz S550.

Customers were entered into the drawing by receiving one raffle ticket for every $500 of merchandise that they ordered and had shipped to their store from Jinny Los Angeles. Entries were accepted on valid orders taken at the Los Angeles branch from May 10 through July 31.

Jinny employees, customers and Ms. Candy Park, president of the California Beauty Supply Dealers Association, were in attendance to witness the drawing. After months of anticipation, Mr. Seo drew the winning name of Ms. Kil Ja Lee of Jenny Beauty Supply in Sacramento, Calif. Ms. Park accepted the prize on behalf of the winner as she was not in attendance. Ms. Lee became just the latest winner in a series of new car giveaways that Jinny has conducted over the years in collaboration with branch openings.

In January of 2012, there will be much more additional benefits outside of Jinny United. Some of the benefits will be:
1. A FREE predetermined set dollar amount of groceries from your local H-Mart Grocery , Assi Grocery and Kroger Grocery stores to be used every six months.
2. FREE predetermined quantity of passes to any spa of your choice in Atlanta, Chicago, Dallas or Los Angeles
3. FREE predetermined amount to spend at Jinny-recommended top Korean restaurants in all cities where Jinny United is located: Atlanta, Chicago, Dallas, Los Angeles, Miami and coming soon—New Jersey and New York
4. NON Expired Jinny’s Centurion Black Card Members will be receiving more specific store oriented advertising programs such as: (Billboard ads, Bus and Bus stop ads, Radio spots, Sales Flyers, Saturday In- Store Promotion with Jinny Corp sponsoring a key vendor and much more….)
Jinny Corp. is proud to offer this exclusive card�available by invitation only. Card benefits will include personalized service, access to exclusive members-only deals and more. Upon receiving this exclusive card, the following will apply:
1. You will be part of an elite group in the Jinny United’s vast customer database. Jinny United will issue new cards and renewals only twice a year�on January 20th and July 20th.
2. The Jinny Centurion Black Membership Card will expire every six months and Jinny United has the sole discretion on renewing or issuing new card for the next six months.
3. There is no card membership fee.
4. There is no requirement to purchase any amount from Jinny United once you receive your card.
5. Every card will be very unique to your account. If the card becomes lost, notify your Jinny location so they may reissue a new card to you.
6. Please bring your card to any of Jinny Tradeshows in order to receive your benefits from Jinny Corp and its manufacturers at the show.

As a Jinny United Centurion Black Card Member, you’ll be entitled to the following benefits:
1. With every order you place with Jinny Corp, you’ll receive FREE, sellable goods�not samples.
2. At every Jinny Tradeshow, you’ll automatically receive a FREE gift�no minimum order or raffle tickets required.
3. At every Jinny Tradeshow, you’ll automatically receive two FREE nights of accommodation at a fine hotel.
4. At Jinny Tradeshows, you’ll receive an extra 2% on any minimum freight amount purchase. As a cardholder, any great combo products, bonus or specially made products will be available first to you.
5. Many of Jinny Corp’s manufacturers will recognize your store as one of Jinny’s elite locations and will merchandise in your store several times a year.
6. Jinny’s top managers will work together to support your stores one-on-one basis to build a better advertising program to help you reach your end consumers.
7. Jinny’s top management will encourage its members to visit the Jinny offices to spend some time getting to know one another personally and professionally to enhance your business.

Officially we have opened our newest branch in San Leandro, California on February 28th 2012.

In all the years of opening warehouses, we have never encountered such permitting issues like we have in this county but at the end of the day, our Jinny Team has overcame all its barriers and made it happen!!!!

This situation has made our company ten times stronger and wiser and we will prevent this type of a disaster in the future openings in the East Coast and elsewhere.

In the history of Northern California, there has never been a beauty and general merchandise distributor and the Jinny Corporation would be the very first. Our main goal is to service every customer the very same day or the latest the next day.

We ask our customers in that region to support our company and vice versa we will give you the kind of support that you have never received as well. We will work harder than ever before to give you the very best in service, very best in prices and promotions, fastest shipping at the lowest freight minimums and our widest selection of products from all over the world.

Once again, Thank you very much for your support always and let’s grow with one another’s support and make this market stronger TOGETHER!!!!

Respectfully,

Jinny United